Ray Svoboda, an employee of the Goodyear Tire and Rubber Company in Lincoln, Nebraska, starts a side business offering lawn care services for extra income.
The side business becomes a full-time engagement for Ray, his wife, and their four sons. Ray expands the services to include handy-man tasks like painting and removing storm windows during the long winters of the 1970s.
Late 70s to Present
The "home care" side of the business is phased out, and RAYS focuses solely on providing lawn care services.
RAYS is currently one of the oldest and most reputable lawn care companies in the area. It is owned by Larry, the youngest son of Ray Svoboda. The office consists of his wife Janet and daughter Jenni, a long-term licensed lawn applicator, his son-in-law Lee and just recently, two of his grandsons are starting to learn the trade.
Where We Are Today
Continuing a Legacy of Excellence
Since its humble beginnings in 1966 as a part-time endeavor, RAYS has blossomed into a trusted name in the lawn care industry. Today, under the leadership of Larry Svoboda, the youngest son of founder Ray and Mabel Svoboda, RAYS remains dedicated to delivering reliable, expert care for all your lawn care needs.
Larry is the sole owner, and the office consists of his wife Janet, daughter Jenni, a long-term licensed lawn applicator, son-in-law Lee and just recently, two of his grandsons are starting to learn the trade.
As Larry upholds his father’s legacy, he emphasizes the importance of following “Rays’ way or no way!” and prioritizing customer service over mere financial gain. With years of experience and a commitment to excellence, RAYS is proud to be known as the best, just as Ray Svoboda proclaimed.
When you choose RAYS, you’re not only investing in top-notch lawn care but also becoming a part of a rich history rooted in hard work, integrity, and customer satisfaction. Contact us today for the utmost reliable expert care your lawn deserves because, as Ray once said, “RAYS was the best.”